The popular social network Instagram, which was acquired by Facebook for $1 billion 6 years ago, attracts new users and advertisers faster than Facebook, Bloomberg reports. Analysts at Bloomberg estimated the value of Instagram at $100 billion, noting that the cost would be relevant in the event that the application was an independent company. They predict that in the US Instagram will overcome the mark of 2 billion users until the middle of 2023. The annual revenue of Instagram by the middle of 2019 can overcome 10 billion dollars. The share of the photo service in 2019 will be 16% of all Facebook revenue and network services. The revenue of Instagram will grow due to advertising in the news feed.